Advertising/Marketing

Selected sites from UK Directory

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1. Advertising Association

   Study an overview of advertising media and learn techniques that might be helpful in promoting business.
   www.adassoc.org.uk

   

2. Advertising Standards Authority

   Body ensuring the UK standards of non-broadcast advertisements. Find the British Codes of Advertising and database of adjudications on complaints.
   www.asa.org.uk

   

3. British Market Research Association

   Formed by the merger of the Assoc. of British Market Research Companies and the Assoc. of Market Survey Orgs. Includes members and services.
   www.bmra.org.uk

   

4. Chartered Institute of Marketing

   Largest professional body for sales and marketing professionals in the UK provides a wide range of career services. Some features members-only.
   www.cim.co.uk

   

5. Design Council, The

   Aims to improve the use of design on a personal and commercial level. Journal plus businesses, awards, conferences, organizations and learning.
   www.design-council.org.uk

   

6. Foresight

   Online version of Foresight, a UK guide to future events and an aid to event planning and marketing. Subscribe online or identify opportunities.
   www.fifi.co.uk

   

7. Institute of Practitioners in Advertising

   Representing advertising professionals in the UK, IPA hosts a guide to courses, publications and careers.
   www.ipa.co.uk

   

8. Institute of Public Relations

   Consult the reading list on PR studies or search for other practical resources posted by this UK-based institute.
   www.ipr.org.uk

   

9. Institute of Sales Promotion

   Body that seeks "to protect the promoter's right to promote through the encouragement of best practice across the promotions industry.
   www.isp.org.uk

   

10. In-Store Marketing

    News and views on retail marketing with details on new products and design developments.
    www.mad.co.uk

    

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